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The Forest City Trail Town Mural is creative place-making initiative that supports the borough’s vision to be an Outdoor Town, a fun and welcoming place for outdoor recreation. Muralist Jeff George painted the 1,800 square foot mural on Main Street, visible to hundreds of pedestrians, drivers, and cyclists per day. The mural serves as a backdrop for community events and media announcements. Nearby businesses report people photographing the mural every day, including cyclists that clearly come from nearby D&H Rail-Trail to see the new landmark. The project was made possible by grants from Honesdale National Bank, Endless Mountains Heritage Region, Department of Conservation and Natural Resources, Pocono Forest & Waters Conservation Landscape, Sordoni Family Foundation, and Scranton Area Community Foundation. Many local individuals and businesses supported the project, including McAndrew Law, Genco Dental, and United Gilsonite Laboratories.



The NEPA Blue Zones Site Assessment looked at planning, analysis, and returns on investment to create a regional environment where healthy choices are easy choices. VIM led a coalition of 15 organizations that convened focus groups involving 150 stakeholders in our schools, workplaces, civic organizations, and government. Funding partners: Geisinger Health Plan, Highmark Blue Cross Blue Shield, Lackawanna County, Lehigh Valley Health Network, Moses Taylor Foundation, PPL, and Sanofi U.S.


VIM helped facilitate Community Dialogues during the COVID-19 pandemic, including: Community Amid Coronavirus, Talking About Racism, and the Scranton City Dialogue. Partners: University of Scranton and MLK Commission.


As Heritage Valley Partners, before we were called Valley In Motion:

  • Multimodal Street Crossing Project (Partner: Lackawanna Heritage Valley)
  • Lackawanna Connector Project, Design Phase (Partner: Lackawanna Heritage Valley)
  • Bike Share Accessibility Expansion (Partners: Lackawanna Heritage Valley, NEPA Health Care Foundation, University of Scranton, Geisinger Commonwealth Medical College, Individual Abilities in Motion)
  • Bike Share Carbondale (Partners: Lackawanna Heritage Valley, City of Carbondale, Hotel Anthracite, Carbondale YMCA)
  • Scranton Half Marathon Pavilion (Partners: Scranton Half Marathon, Lackawanna Heritage Valley, City of Scranton, PA Department of Conservation and Natural Resources, National Park Service, Sanofi Pasteur, Willary Foundation, Peoples Security Charitable Foundation, Lackawanna County, ESSA Bank & Trust Charitable Foundation, Highmark Blue Cross Blue Shield, Margaret Briggs Foundation)
  • Carbondale Riverwalk (Partners: Lackawanna Heritage Valley, PennDOT, PA Department of Conservation and Natural Resources)
  • Scranton Trail Improvements (Partners: Scranton Half Marathon, Scranton Police Department)
  • Fell Township Trail Design (Partners: Lackawanna Heritage Valley, PA Department of Conservation and Natural Resources)
  • Bike Share Scranton (Partners: Lackawanna Heritage Valley, University of Scranton, Marywood University, Hilton Scranton and Conference Center, Strive Bike Store, Radisson Hotel)
  • Nay Aug Avenue Natural Play Area (Partners: Lackawanna Heritage Valley, Willary Foundation, Sanofi Pasteur)